What is it? Powerful tracking and reporting tools that instantly give your ad agency a social media offering. Compile and analyze discussions about your clients across social media, and report back to them.Features:
- 100 customizable channels. Use them to precisely monitor social media activity surrounding your clients.
- 30+ Google Analytics-style reports. Pick variables to filter through all that activity, then build reports on the findings.
- Trend tracking. See what the buzz is on competitors and the industry as a whole, and monitor it over time.
- Listening strategies. Use what you learn to develop an engagement strategy to help clients respond to community feedback.
Mixing Facebook and work is bad. Mixing Facebook-style community-building and work is good.
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