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Grapevine

What is it? Tracking and reporting tools that instantly give your agency a social media offering. Compile and analyze discussions about your clients across social media, and report back to them.

Features:
  • Google Analytics-style reports. Pick variables to filter through social media activity surrounding your clients, then build reports on the findings.
  • Trend tracking. See what the buzz is on competitors and the industry as a whole, and monitor it over time.
  • Listening strategies. Use what you learn to develop an engagement strategy for clients to respond to community feedback.
Who needs it? Every ad agency struggling to be more efficient and competitive today, like the one in this video:
Agency News Network | Video Player
Agency News Network | Video Player

It's All About Me

1:37

Mixing Facebook and work is bad. Mixing Facebook-style community-building and work is good.

Agency News Network | Video Player

War Rooms

1:36

The creative war room just isn't what it used to be. See how to make your creative reviews better.

Agency News Network | Video Player

Campaigns

1:31

Finding samples of work for an RFP can be like finding a needle in a haystack. We have a solution.

Agency News Network | Video Player

Chat

1:32

With all the addresses and platforms, IM in the agency has been a confusing mess. Until now.

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